MX23RW : Wednesday, July 3 08:19:18| >> :60:82:82:

Everton training ground naming rights sold to firm founded by Arsenal shareholder

Everton training ground naming rights sold
© SilverHub
Everton's training ground is to be renamed after the club signed a five-year partnership with a company founded and part-owned by Arsenal shareholder Alisher Usmanov.

Everton have secured a "high-value" naming rights deal for their training complex with a company founded and part-owned by Arsenal shareholder Alisher Usmanov.

The Toffees' training ground is to be renamed USM Finch Farm after they signed a five-year partnership with the eponymous Russian holding company.

According to Sky Sports News, the deal starts this month and will also see USM Holdings benefit from a set of global marketing rights including branding on media interview backdrops and LED advertising at Goodison Park on matchdays.

USM Holdings board member Ivan Streshinsky is quoted as saying: "The naming of Finch Farm, and the extensive package of marketing rights, provides USM and the businesses within our group with unique year-round global media exposure.

"We've done considerable research into what this partnership can deliver for us and we're very excited about the difference this will make as we continue to build our brands."

The main shareholders of USM are Uzbek-born billionaire Usmanov - who is the second largest shareholder at Arsenal behind Stan Kroenke - Vladimir Skoch, and Farhad Moshiri, Everton's new owner.

ID:288849: cacheID:288849:1false2false3false:QQ:: from db desktop :LenBod:restore:2434:
Restore Data
Share this article now:
Arsenal's US majority shareholder Stan Kroenke takes his seat before the English Premier League football match between Arsenal and Aston Villa at the Emirates Stadium in London on February 23, 2013
Read Next:
Arsenal owner 'invests £85m in vineyard'
>
rhs 2.0
Euro 2024 fixtures header
Friday, July 5
 
5pm
Quarter-Finals
Spain
vs.
Germany
 
8pm
Quarter-Finals
Portugal
vs.
France
Saturday, July 6
 
5pm
Tuesday, July 9
Wednesday, July 10
Sunday, July 14


Sports Mole provides in-depth previews and predictions for every match from the biggest leagues and competitions in world football.
Argentina's Lionel Messi kisses the World Cup trophy after collecting the Golden Ball award on December 18, 2022Sign up for our FREE daily preview newsletter direct to your inbox!