New Ferrari team boss Maurizio Arrivabene has said that he wants Formula 1 to return to the days of loud engines.
The sport has been criticised for low noise levels produced by the current V6 engines since they were introduced last year, leaving race organisers concerned that it may turn fans away from the sport.
Arrivabene believes that it is crucial for F1 to start enticing fans back, and has suggested a number of changes to help.
"By 2017, I too would like to see cars that win over the fans, with cars that they can get closer to and that are aesthetically more appealing, maybe even producing a noise that gets your hair standing on end, like that produced by a heavy metal band," he told reporters.
"However, I don't think a simple evolution is enough in this case. Instead, a real revolution is called for, with significant and radical changes. By that I mean more power, higher speeds, not necessarily involving the use of more fuel, but definitely applying a cost reduction to those components that are of little interest to the general public."
The new F1 season starts in Australia in March.